Blog

Social Media, Fresh Squeezed

The Fresh Squeeze:  Video Marketing

The Fresh Squeeze: Video Marketing

  Video Marketing on Social Media “The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat, or YouTube, the content you need to be thinking about creating and marketing on social for your business...

read more
The Fresh Squeeze:  Brand Identity

The Fresh Squeeze: Brand Identity

  What is Brand Identity (BI)? According to Investopedia.com, your company’s BI is the manner in which you want your business to be perceived by consumers. Your logo, mission statement, motto, even the style and tone of your communications are all components that...

read more
Social Media 101

Social Media 101

Are you considering dipping your toe into social media for your business but still have lingering questions? Are you wondering: How it works? Why it works? Is it worth it? Here we'll explain social media from a bird's eye view perspective, and give you some tips for...

read more
Guide to Social Media Acronyms

Guide to Social Media Acronyms

  Is social media ushering in a new English lexicon? Just like the acronyms that grew out of military field communication (or lack thereof; see: SNAFU*), online abbreviations are all about making messages shorter, faster and (maybe) funnier. How do you say what...

read more
New Twitter Messages Button

New Twitter Messages Button

  Twitter just launched a simpler way to direct message (DM) a Tweet. With the addition of a DM icon across the bottom banner of each Tweet, you'll save a step or two. Here's what it looks like: In November of 2014, Twitter released an update allowing...

read more
Guide to SXSW Interactive 2016

Guide to SXSW Interactive 2016

  If you’re heading to Austin for SXSW Interactive (2016): Welcome! As your local “fresh and friendly” source, Lemonade Social Media is here to show you around. Getting here: Flying into Austin Bergstrom Airport? Check out the live music while you schedule your...

read more
#SB50 in the #ATX

#SB50 in the #ATX

  The real purpose of the Super Bowl isn't to watch athletes tackle, halftime singers cavort or pricey commercials roll. The Super Bowl brings people together. It's the annual American gathering-around-the-fire moment so that we can share, snort and snark with...

read more

Pin It on Pinterest

Share This