The Fresh Squeeze:  Video Marketing

The Fresh Squeeze: Video Marketing

  Video Marketing on Social Media โ€œThe single most important strategy in content marketing today is video. Whether itโ€™s video on Facebook, Twitter, Snapchat, or YouTube, the content you need to be thinking about creating and marketing on social for your business...
The Fresh Squeeze:  Brand Identity

The Fresh Squeeze: Brand Identity

  What is Brand Identity (BI)? According to Investopedia.com, your companyโ€™s BI is the manner in which you want your business to be perceived by consumers. Your logo, mission statement, motto, even the style and tone of your communications are all components that...
Social Media 101

Social Media 101

Are you considering dipping your toe into social media for your business but still have lingering questions? Are you wondering: How it works? Why it works? Is it worth it? Here we’ll explain social media from a bird’s eye view perspective, and give you...

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