Our Program
Social Media
Strategy and Management
About
Rachel Norrod
Raves
What Clients Have to Say
Blog
Social Media News
Lemonade Social Media’s
Lemons to Lemonade
creates and launches
social media strategies,
profiles and campaigns
The Fresh Squeeze: Video Marketing
Video Marketing on Social Media “The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat, or YouTube, the content you need to be thinking about creating and marketing on social for your business...
The Fresh Squeeze: Brand Identity
What is Brand Identity (BI)? According to Investopedia.com, your company’s BI is the manner in which you want your business to be perceived by consumers. Your logo, mission statement, motto, even the style and tone of your communications are all components that...
Where to Find Original Social Media Content
Are you a B2B or B2C marketing directing wondering: What do I post on my company's social media platforms? Besides the obvious business news, there are plenty of "everyday" events that can work to humanize your company on social media. Here is a list of...
Social Media 101
Are you considering dipping your toe into social media for your business but still have lingering questions? Are you wondering: How it works? Why it works? Is it worth it? Here we'll explain social media from a bird's eye view perspective, and give you some tips for...